AI Voice Agent for Roofing Companies
Text-back handles the leads who'll respond to a text. It can't do anything for the homeowner who wants to talk to a person, right now, or hangs up before your phone even buzzes. Wano's voice agent answers that call — every time, day or night — qualifies the caller, and gets the inspection on your calendar.
The calls you never hear
26% of your inbound calls never get answered at all.
You're on a roof, in a truck, or already on another call. The homeowner doesn't leave a voicemail — fewer than 3% do — they just call the next name in Google. That caller already clicked an ad or searched your name. They're not a cold lead, they're a paid one — and right now they're going to a competitor because nobody picked up.
of inbound calls at a typical roofing company go unanswered
industry-average time to respond to a new lead
of homeowners hire whichever contractor responds first
On the line
What the agent actually does on the call.
This isn't a phone tree or an answering service reading a script. It's built around how a roofing call needs to go — and it's fully managed by Wano, not a widget you configure yourself.
Screens every caller
Leak location, storm impact, roof age, urgency, insurance vs. out-of-pocket — the agent asks the same qualifying questions your best office manager would.
Books the inspection on the call
Offers real openings from your calendar, books or reschedules on the spot, and sends the confirmation — no phone tag, no waiting for a callback.
Covers nights, weekends, and job sites
Answers at 11pm after a hail event or at 2pm while you're on a roof with your phone in your pocket. The line is never unattended.
Logs and routes every call automatically
Every conversation is transcribed, summarized, and tagged in your CRM. Hot leads reach you in real time — you only pick up for the ones ready to book.
Follows up on estimates and insurance docs
Automated confirmations, reminders, and insurance-document requests keep quotes moving instead of going cold in a pipeline stage.
Hands off to you for hot leads
A caller who wants a human right now doesn't get stuck in a loop — the agent warm-transfers or triggers an immediate callback, so a ready-to-book homeowner never feels brushed off.
This is what makes Storm Mode work at 1am.
After a hail event, homeowners start calling the moment they hear the forecast — 11pm, 1am, whenever they notice the damage. Every one of those calls is a potential $15,000 job, and every roofer in the area is fighting for the same homeowner. Voice coverage is what turns a storm surge into booked inspections instead of missed calls to the next contractor down the list.
Still your call
Not a robot on the line — a filter that makes you more selective.
The goal isn't to sound human for its own sake. It's that every caller gets answered and qualified, so the only calls that hit your cell are the ones worth your time. You stay in control of every job you take — you just stop losing the ones you never heard ring.
- Every call answered — no missed calls, no voicemail black hole
- Full call transcript and summary logged to your CRM automatically
- Works alongside your speed-to-lead texting, not instead of it
- Compliance-aware call handling — consent and disclosure built into the flow
At $124–$300 per lead in ad spend, one answered call that books and closes covers months of coverage — every missed call is a paid lead handed to whoever answered instead.
Investment
Done-for-you, start to finish.
Call flow design, agent configuration, calendar integration, and QA testing — then ongoing monitoring and tuning every month. It's typically added once your core lead-response system is live. Full tiers and what's included at each stage are on the pricing page.
Every ring answered
Stop losing paid leads to a ringing phone.
Tell us how calls come in today and we'll show you exactly where the voice agent fits alongside your existing lead response.
WANO